Bad Agnes
So my first stab at this idea is with an outdoors brand that I have enjoyed for years. Actually it was one of the first brands that I tried out when I started to get into backpacking. If you don’t know anything about Big Agnes, they’re a great company based out of Colorado, so they have a pretty good idea of what outdoor enthusiasts need in a product! Check them out, www.bigagnes.com, I am obviously not sponsored in any way, unless they want to pay me!
Anyways, I was just thinking about sleeping bags and how some people that never go hiking/camping seem to actually own them. Logically I started to think why? Maybe they like the way they feel, maybe a bag is their only means of warmth, but maybe, just maybe, it’s something more interesting.
So there is my final idea. In all of its glory and splendor. On one side a man kicked out of his home, retreating to the comfort of a sleeping bag on the lawn that he once claimed his own. The other side, a Kafka inspired, weirdo man using a sleeping bag to make his transition into a giant beetle.
Now yes, this is a bad ad for a business, people usually don’t turn into beetle. And people being kicked out often sleep further from their heartbreak. But I think its funny, and it would sell me a sleeping bag if I had any interest in being a beetle.
So I took the next step, I got on instagram planning to message this ad to their page. Embarrassingly, I didn’t follow them already. I follow, I send the ad. No response for a few days, I am in shambles, how can they not like me? But alas.
in summary, they sent a heart. Look at that, they do indeed love me, please keep an eye on my resume because I will be adding this to my references.
I had a lot of fun coming up with this whacky image and putting this together. I appreciate anyone taking a look at it, and if you like it, cool, if you hate it, cool. I like it.